Search Engine Optimisation
Search engine optimisation or SEO is the process of optimising web pages for serch engines. That is to make web pages OPTIMAL, for people, for search engines and most importantly for your business.
The main benefit of SEO is that it will cause the number of relevant visitors to your website to increase.
The best way to find new clients is to make sure they can find you when they are ready to take buying action. Internet search is the most cost effective way to do this, no question.
We all know Google, thats because its favoured by 82% business searchers. The market share for search engines changes from country to country but its Google, Yahoo and MSN that are the big players (baidu.com is the Chinese search engine giant equivalent to Google).
- More than 80% of Internet users find what they are looking for through search engines
- More than 500 million searches are done every day
- OVer 55% of Internet purchases originate from search engines